10 Reasons Why You Should Start An Online Business
Whether you are attracted to internet business because you hate your current job, want to improve your circumstances, or would like a more flexible lifestyle, the internet offers all these opportunities.
Why An Internet Business?
Many people come to find themselves with an internet business through necessity rather than deliberate creation. For me, I needed a flexible job which I could work around contract work. It didn’t come in often but when the phone rang, I needed to take the work. This presented all kinds of problems. Normal work didn’t pay as well and employers didn’t want me taking large chunks of time off when the other work came in!
Once you know how to do this you can set up links from your online content to other people’s products and services. You can also use paid advertising to find people all over the world to sell to. This was perfect for my work because I could take my laptop anywhere with me and as long as I had an internet connection I could work. It didn’t interfere with the work when it came up, I had no boss to answer to so it was the perfect solution.
2 – Automation
There’s also a number of other reasons why I chose an internet business – and why you should too! The flexibility of the business was my primary concern. I wanted to be able to choose my own hours so I could take work when it came without any complications. But the other reason I chose this particular model was the ability to use technology to ‘leverage’ my time and income.
Each piece of content you create can send people to a landing page and sell a product. By creating many pieces of content and sharing them online you can build multiple sources of income that can all run continually, working as your own ‘automated sales team’.
3 – Ability To Scale
Along with this amazing automation is the ability to scale your business. Because there is no human intervention in the ‘sales loop’, multiple sales can happen instantaneously through the same platforms. Your content and advertising can be grown over time and scaled instantly (in the case of paid advertising). As your content gets more shares and more people flow through your website and content, your sales grow as a result. If you use paid advertising you can also scale a profitable campaign up easily by increasing your daily budget.
The automation of an online business makes it very easy to scale. In the case of a physical business, this often means more staff, sales tools, larger office space, and a whole lot more expense and hassle. With an online business, everything is already in place. You simply need to send more customers through the automated sales systems with content and/or paid advertising methods.
4 – Low Startup Costs
When I started an online business I did it from my own pocket. I didn’t need a massive loan and I worked at a level that suited my budget. Internet business is very cost-effective and you can start from scratch from pretty much any budget. If you have more to invest you can grow it faster with paid advertising. But, if you are on a budget like I was when I got started, you can get started easily and cheaply.
With a regular ‘bricks and mortar business there are many overheads to consider. Your costs include business premises, staff, hardware, and stock. Then there are advertising and delivery costs. With an online business, you just need a laptop and an internet connection – two things many people already have. Your main cost is getting the right education and learning the best strategy to build on.
5 – Simplicity
Technology has made it much easier than was previously possible to set up your own website and learn how to use simple online platforms to connect people to products and services. Advertising and content creation are now available for anyone to use. Websites can be set up with a few clicks and anyone with an email can learn to use the tools and strategies of online marketers.
Whereas previously website building was the domain of the tech-savvy programmer, now anyone can use simple user-friendly platforms and programs. An online business sounds like something for a technical person, but anyone can now learn the skills needed to build their own online business.
6 – Control
An internet business gives you control over your life. Of course, it takes time to build up to a stage where it can replace your current income. But the flexibility of an internet business means you can work it around your existing employment until you can make this happen.
Once your income is beyond that of your employment, you are in a very good position to take charge of your life. You don’t have to do the daily commute or put up with an uncomfortable working situation. If you don’t like your job you can quit. Don’t like your boss? Fire him/her!
One of the very best things about an internet-based business is the control it gives you over your life. You can also build your work around your lifestyle, rather than the other way round. Most people are forced to put work first in everything they do. Family time, holidays, and hobbies all tend to depend and evolve around work. An internet business allows you to prioritize the things in your life which mean the most. It can put you back in the driving seat of your life, both in terms of what you earn and how you spend your time.
7 – Work From Anywhere
Not only does an internet business offer great flexibility in terms of working hours but it also offers you the choice to work from anywhere globally. This appeals to many people who would otherwise be more trapped by conventional work in a localized workplace. For me, it was the flexibility of being able to choose my own hours and not have a boss. But for many, the ability to travel anywhere globally is the most important factor to owning their own online business. Take your laptop anywhere with an internet connection and work while abroad and traveling.
8 – Learn Life Skills
The skills I have learned from building my own internet business also make me much more employable. I also worked for an internet-based company with the skills I learned from my laptop while sitting at home!
Being able to reach people globally and target specific types of people is a great skill and very desirable in business too.
The internet is a fantastic opportunity for anyone to be able to improve themselves, learn new skills and build another source of income. Skills learned are yours for life, whether or not you continue down the path of building an online business.
9 – Independence
We might believe ourselves to be independent but many of us are very dependent on our work for income. As such, our employers tell us how much we can earn, how much holiday we can take and what we will be doing while at work. Financial independence is the ultimate freedom.
10 – Sovereignty
Being an owner gives you sovereignty. The ability to call the shots in your business is what many entrepreneurs aspire to. As a business owner, your actions determine whether you make a success of your business or not.
Having a successful online business gives you the kind of freedom which most people will never see in their lifetime. The ability to create your own life on your terms is the reward of having worked hard on your business and on yourself.
Not having a boss, choosing your own working hours, and choosing who you spend time with are all luxuries which are earned from working hard on your own business.